News Release
Mitsubishi Estate March 28, 2002


Mid-term Management Plan Announced (FY2002-2004)

Mitsubishi Estate Co., Ltd. has announced a new mid-term (three-year) management plan, which is to be implemented from the beginning of FY2002. To date, the company has been running operations based on a management plan designed to carry the group through FY2002, however, the business environment has changed rapidly since the plan was initiated. A division structure has been introduced in the company and its affiliates, organizational reforms such as the transfer of the Architectural Design & Engineering Division and Hotel Business Division have been introduced and a real estate trust fund has been created among other activities. Furthermore, the decision has been made to write off unrealized losses on real estate holdings on a consolidated basis at the end of the current term (March 31, 2002) by revaluing land holdings in fixed assets based on the property tax base and writing-down the fixed assets. This will make the company’s balance sheet more transparent and sound. To enable the company to respond to drastic changes in the business environment in a timely manner, it was decided to adopt a new mid-term management plan beginning from FY2002, a period in which the Marunouchi Redevelopment Project, including completion of the Marunouchi Building, will be well underway.

•Environment Surrounding Management

Following the end of land speculation and the birth of J-REITs, the liquidity of real estate has increased. This has led to the need to separate real estate ownership and management roles. As a result, it has become necessary for real estate companies to change their business models.

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As our primary mission is "Creating a truly meaningful society through urban development," we recognize that development will remain our core business, generating returns parallel to the risks taken and creating added value in the changing business environment.

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Based on this recognition, we will develop our core business and necessary peripheral businesses and produce synergistic effects by fusing the values of individual projects together, thereby enhancing the overall value of the group.

•Basic Management Policy

1.Raising corporate value

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We shall enhance the group's value by maintaining a strict watch on shareholder value and cash flow.

2.Commitment to “Customer is No.1” policy

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We shall fully embrace the principle of “customer first” to compete in the market and build lasting relationships with our customers.

3.Collaboration-based management

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We shall promote collaboration to create higher added value through various cooperative activities both inside and outside of the group.

•Target Indicators for FY2004
EBITDA (earnings before interest, tax, depreciation and amortization)
170 billion yen (compared to 140 billion yen estimated for FY2001)
* EBITDA = Operating profit + Interest/dividend received + Return on investment under equity method + Cost of depreciation
Conditions Necessary to Achieve Objective under Management Plan (figures in parentheses indicate estimates for FY2001)
Revenues from Operations: 723 billion yen (631 billion yen)
Operating Profit: 110 billion yen (71 billion yen)
Interest-bearing Debt: 1,160 billion yen (1,256 billion yen)
•Management Strategies
We shall implement three management strategies to achieve the EBITDA target of 170 billion yen set for FY2004. They are:
1.Integration of asset and the non-asset businesses

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We shall enhance group value by integrating our asset business, which ensures stable cash flow, and non-asset business, which utilizes outside capital, to raise capital efficiency as well as optimize our business and asset portfolios.

2.Strengthening of asset solution function

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We shall strengthen the technical solutions function offered to assist customers in resolving their problems related to real estate and other assets. In relation to this, Mitsubishi Estate Investment Management Co., Ltd. was established in September 2001. We shall further fortify the system designed to meet the needs of corporations wishing to make effective use of their assets by offering them our knowledge and thereby increasing business opportunities.

3.Strengthening of management system
 
1) Introduction of personnel and organizational systems designed to improve employee ability and performance

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We shall plan and implement reform in director remunerations, the performance evaluation system, stock options, etc., and construct a system that gives all employees more incentive.

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Basing operations management on the divisional structure introduced to integrate the operations of the group's companies in April 2000, we shall promote collaboration and information exchange among various business sectors and bring greater flexibility to the organization.

2) Strengthening corporate governance

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In April 2002, we shall establish a new administrative management department that will have the function of auditing management and business operations of the group. Further, the Operations Management Office shall be renamed the Compliance Department and its functions will be expanded to include ensuring compliance with laws, ethical codes and internal regulations.

3) Promoting harmonious existence with the environment and society

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We shall seek to increase profits while simultaneously making our utmost effort to live in harmony with nature, showing proper respect toward the natural environment as a corporate citizen and addressing environmental problems in various ways through the group's business activities.